The electricity market in Wichita Falls, Texas, is deregulated, which means residents and business owners have the ability to choose their energy provider.
The average electricity rate in Wichita Falls is 13.5 cents per kilowatt-hour (kWh), based on 155 electricity plans officially listed by the Public Utility Commission of Texas (PUCT). In comparison, the Texas average rate is 15.61 cents per kWh, according to October data from the U.S. Energy Information Administration (EIA).
Rates between 14 to 16 cents per kWh represent the average electricity costs in Wichita Falls. However, prices can range from less than 10 cents to 24 or more cents per kWh. In this guide, we’ll break down the best electricity rates and plans in the city so you can find the right fit for your home.
Best Wichita Falls Electricity Rates
The following table outlines the best electricity rates available in Wichita Falls, based on our research.
It’s important to think about more than just the advertised rate per kilowatt-hour when comparing electricity plans. Lower rates may not always equal lower monthly bills when you factor in hidden fees or variable rates, so it’s also important to consider bill predictability.
Provider | Plan Name | Est. Monthly Bill | Rate (¢/kWh) | % Renewable |
|---|---|---|---|---|
Frontier Utilities | Frontier Budget Saver 12 | $155 | 15.5 | 30% |
Tri-Eagle Energy | Simple Savings 12 | $148 | 14.8 | 9% |
Rhythm Energy | Simply Select 12 | $164 | 16.4 | 100% |
4Change Energy | One Rate 12 | $157 | 15.7 | 9% |
Veteran Energy | Secure 12 | $157 | 15.7 | 7% |
Gexa Energy | Gexa Light Saver 12 | $163 | 16.3 | 100% |
Frontier Utilities | Platinum 12+ | $173 | 17.3 | 30% |
TXU Energy | Simple Rate 12 | $182 | 18.2 | 9% |
Payless Power | 12 Month - Prepaid | $198 | 19.8 | 26% |
Gexa Energy | Gexa Eco Saver Advantage 12 | $199 | 19.9 | 9% |
Rates in the above table are updated daily. We pull electricity rates for the Oncor area in the ZIP code 75001. Monthly bill estimates are for 1,000 kWh usage.
Cheapest Electricity Rates in Wichita Falls
Finding a cheaper electricity plan in Texas can help you save significantly on monthly bills. However, be careful of plans that advertise extremely low rates through bill credits – you’ll end up paying much more unless you use an exact amount of power each month. For the best deal, look for simple fixed-rate plans and always review the electricity facts labels (EFL) before signing up.
Provider | Plan Name | Est. Monthly Bill | Rate (¢/kWh) | % Renewable |
|---|---|---|---|---|
Express Energy | Flash 12 | $104 | 10.4 | 0% |
Express Energy | Flash 24 | $104 | 10.4 | 0% |
4Change Energy | Maxx Saver Select 24 | $104 | 10.4 | 0.09% |
4Change Energy | Maxx Saver Select 12 | $104 | 10.4 | 0.09% |
Frontier Utilities | Frontier Saver Plus 12 Plan | $106 | 10.6 | 30% |
Gexa Energy | Gexa Eco Saver Plus 12 Plan | $106 | 10.6 | 100% |
Frontier Utilities | Frontier Saver Plus 24 Plan | $109 | 10.9 | 30% |
Gexa Energy | Gexa Eco Saver Plus 24 Plan | $109 | 10.9 | 100% |
Veteran Energy | Valor 12 | $128 | 12.8 | 0.07% |
Veteran | Valor 24 | $133 | 13.3 | 0.07% |
Rates in the above table are updated daily. We pull electricity rates for the Oncor area in the ZIP code 75001. Monthly bill estimates are for 1,000 kWh usage.
How Does Your Rate Influence Your Monthly Bill?
Many factors influence the cost of electricity bills. However, the largest influence is your energy use. You can estimate your energy costs by multiplying your electricity consumption by your kilowatt-hour price.
If you own a large home that has high electricity consumption, you can expect higher bills even at a low or moderate utility rate. For example, a luxury property in Colonial Park or Tanglewood will most likely have higher bills than an apartment in downtown Wichita Falls or a smaller home in Cunningham — even if all four properties pay the same electricity rate.
Texas electricity rates increased more than 5% between the summer of 2023 and the summer of 2024, according to the latest data from the EIA. By enrolling in a fixed-rate electricity plan and a long contract term, you can avoid price hikes for several years. Most fixed-rate plans have a 12- or 24-month term, but some electricity providers also offer 36- and 60-month options.
Wichita Falls Energy Plan Types
Most of the available electricity plans in Wichita Falls fall into six broad categories. However, you should note that many plan types crossover. For example, most bill credit plans offer fixed rates. Meanwhile, some green energy plans offer time-of-use discounts. Be sure to read a plan’s EFL to learn more about it before signing up.
Fixed-Rate Energy Plans
A fixed-rate plan charges you the same kilowatt-hour price for electricity over the full length of the contract term, which typically ranges from 12 to 36 months. This type of plan offers predictable power bills but carries an early termination fee (ETF) if you switch plans before the end of the contract. Depending on the electricity provider and the specific plan chosen, the ETF ranges from less than $100 to more than $300.
Based on our research, Rhythm Energy, Champion Energy and TriEagle Energy offer some of the most affordable fixed-rate plans in Wichita Falls.
Variable-Rate Energy Plans
A variable-rate plan is the opposite of a fixed-rate plan. There is no minimum contract term, and you can switch the plan at any time without penalties. However, your kilowatt-hour price can change month-to-month, making your power bills unpredictable. Variable-rate plans offer temporary savings when market rates are low but can result in hefty power bills during the summer months when rates increase.
We do not recommend variable-rate plans because of their unpredictable nature.
Renewable Energy Plans
Most electricity plans in Texas include less than 33% renewable energy, and some plans use less than 10%. However, some electricity providers market 100% renewable energy plans, which offer benefits if you’re concerned about your home’s carbon footprint. If you choose a 100% renewable energy plan, all your electricity will come from clean sources such as wind turbines and solar panel farms.
Rhythm Energy, Pulse Power and Gexa Energy offer 100% renewable energy plans in Wichita Falls.
No-Deposit Plans or Prepaid Energy Plans
These electricity plans have no up-front security deposit. With this type of plan, you pay for electricity in advance, and your provider deducts money from your account based on your daily consumption. Prepaid plans are a good option if you want the flexibility to pay for electricity at any time instead of receiving a power bill once per month. For example, you can make smaller weekly deposits or one large deposit every two to three months. However, prepaid plans typically have higher electricity rates than postpaid plans.
Payless Power is a leading provider of prepaid energy plans, based on our research.
Time-of-Use Plans
Time-of-use plans charge varying electricity rates based on time of day, and some plans also apply seasonal rates. These plans typically charge the highest rates at times of peak demand, such as during the day or early evening, and the lowest rates at times of low demand, such as at night or over the weekend. Free nights plans and free weekends plans are two specific types of time-of-use plans.
If you adjust your electricity consumption to take advantage of the lower off-peak rates, a time-of-use plan can help you save money on your power bills. However, this may require significant lifestyle changes. We do not recommend a time-of-use plan if you have a high electricity consumption during peak hours. In that case, you may see rates costing more than 25 cents per kWh.
Bill Credit Plans
A bill credit plan can work for or against you, depending on how you use it. These plans offer bill credits if your monthly consumption stays within a specified range. The bill credit amount varies from $30 to $125, depending on the provider and plan you choose. However, if your consumption falls outside of the eligible range — whether it goes above the maximum or falls below the minimum — your average electricity rate can double.
Gexa Energy, Frontier Utilities and 4Change Energy offer bill credit plans with rates below 11 cents per kWh if you use 1,000 kWh per month. However, the average rates increase to around 21 cents per kWh if your consumption falls below this threshold.
Wichita Falls Utility Companies
Most of Texas has a deregulated electricity market, allowing you to choose which electricity provider you want to use. However, there are also transmission and distribution utilities (TDU), also known as poles and wires companies. Unlike your chosen electricity provider, your TDU is determined by your geographic location and applies delivery fees to all electricity plans in its service area. In other words, you can choose your energy provider but not the company that delivers your electricity.
The TDU that serves Wichita Falls is Oncor Electric Delivery, which also covers Dallas-Fort Worth and many other areas of northern Texas. Regardless of which electricity plan you pick, Oncor adds the following fees to your monthly bill:
- Base charge: $4.23 per month (regardless of your consumption)
- Delivery charge: 5.2974 cents per kWh
Some areas around Wichita Falls are served by a different poles and wires company, Texas-New Mexico Power (TNMP). This company has higher fees than Oncor:
- Base charge: $7.85 per month (regardless of your consumption)
- Delivery charge: 6.2927 cents per kWh
If you experience a blackout, you can report it directly to your TDU, which manages the local power grid. You can find the name of your TDU on your monthly power bill. You should not call your electricity provider in the event of a blackout because it has no control over the grid.
Moving or Switching Energy Providers in Wichita Falls
Trying to find an energy provider after moving or switching plans to get a better rate can feel confusing. In this section, we address some common inquiries homeowners may have when finding or switching energy providers in Wichita Falls.
Moving To a New Address
Many electricity plans have an ETF if you end the contract early, which can exceed $300 in some cases. However, when moving to another address, you may be exempt from any cancellation fees.
If you are moving to an address served by the same TDU, you can choose between keeping your electricity plan or switching to another one. If you are moving to an address served by a different TDU, you must pick a new electricity plan.
This is important in Wichita Falls, which is primarily served by Oncor but surrounded by some TNMP service areas.
Switching Providers
Even if you’re not moving, you might want to compare electricity plans in Wichita Falls to determine if you can secure more favorable energy rates than you’re currently paying. If you find a fixed-rate plan with low rates and a long contract term, you can potentially save hundreds of dollars during the next few years.
If your current electricity plan has a cancellation fee, we normally recommend waiting until the end of the contract before switching. However, there are some cases where it can make sense to end a plan early. For example:
- Some plans have flexible cancellation fees, such as $20 per month left in your contract.
- If you find another plan with low rates when there are only a few months left in your contract, paying $40 for the switch could help you save on power bills in the long run.
In July 2024, our team surveyed 1,000 Texas homeowners about their electricity plans and usage. In our survey, 61% of respondents had switched their plan because of rate hikes, unexpectedly high bills or because they found a better deal with another company.
Key Factors Impacting Wichita Falls Electricity Costs
Wichita Falls electricity rates are influenced by the same factors that affect the rest of Texas. Electricity prices normally spike during summer because of high demand for air conditioning. Kilowatt-hour prices are also susceptible to natural gas prices because Texas generates around 50% of its electricity with this fossil fuel, according to the EIA.
However, other local factors also affect electricity rates in Wichita Falls.
Being Located in the Oncor Service Territory
Oncor has the lowest delivery fees in Texas as of January 2025 at 5.2974 cents per kWh. This low rate is one of the reasons why Wichita Falls has below-average electricity rates. For comparison, Lubbock Power & Light (LP&L) charges 6.442 cents per kWh, while TNMP charges 6.2927 cents per kWh. However, TNMP serves some areas around Wichita Falls, and residents of those areas do not benefit from Oncor’s lower delivery fees.
Smaller Home Sizes Compared with Dallas-Fort Worth
Wichita Falls has some upscale neighborhoods with large luxury properties, but the city’s average home size is smaller than Dallas and Fort Worth, which Oncor also serves. Because smaller homes typically use less electricity, customers with smaller homes also have lower electricity bills.
Why Do Electricity Rates Fluctuate in Wichita Falls?
You can attribute electricity price fluctuations in Wichita Falls to two primary factors:
- Seasonal demand peaks: Since Texas has a deregulated electricity market, prices are driven by supply and demand. Air conditioning causes a demand peak during summer, leading to high rates across the state. This effect is notable in Wichita Falls, which can experience summer heat waves of over 100 F, according to the National Weather Service. Space heating has a similar effect in the winter, but the demand peak is typically lower than in summer because many homes use gas-fired heating systems.
- Natural gas price fluctuations: Texas is investing heavily in solar and wind power but the dominant power source is still natural gas — representing around 50% of generation, according to the EIA. When natural gas prices spike due to local or international factors, Texas electricity rates also increase.
If you enroll in a fixed-rate plan with a long-term contract, your kilowatt-hour price stays constant regardless of seasonal demand peaks and natural gas price volatility.
Special Discounts and Promotional Offers on Energy Plans
When comparing electricity plans in Wichita Falls, you may find promotional plans with short-term discounts. These plans can help you save on power bills but may have two major limitations:
- Promotional plans are normally offered to new customers only.
- Discounts typically last for three to 10 months, and then your provider moves you to a higher rate.
You can achieve short-term savings with promotional plans, but we recommend reading their EFL to rule out hidden fees or pricing gimmicks. Also, check the ending date of any promotional plan before enrolling. For example, if you enroll in a plan that ends in the middle of summer, you will have to pick a new one when market rates may be at their highest.
Frequently Asked Questions About Wichita Falls Electricity
What is a good electricity rate per kilowatt-hour in Wichita Falls?
Based on our research, if you compare Wichita Falls electricity plans with predictable and fixed rates, you can find prices ranging from 13 cents per kWh to 16 cents per kWh as of January 2025.
What plan offers the cheapest electricity rates in Wichita Falls?
Currently, the Gexa Eco Saver 12, Frontier Saver Plus 12 and 4Change Maxx Saver Select 12 all tie for the cheapest electricity rates in Wichita Falls, with a rate of less than 11 cents per kWh. However, securing the cheapest energy rate depends on your regularly qualifying for a monthly bill credit of $100. To earn the credit, your usage must meet or exceed the minimum usage level of 1,000 kWh per month. If your usage dips, your energy rate can skyrocket.
What is the best energy provider in Wichita Falls?
TriEagle Energy is our top-rated electricity provider in Wichita Falls, offering a combination of fixed-rate plans with predictable bills and bill credit plans with lower rates if your consumption is at least 1,000 kWh. TriEagle Energy scored 4.7 out of 5 stars in our rating methodology.
What is the best energy plan in Wichita Falls?
Our top pick is the TriEagle Energy Simple Savings 12 plan, which offers predictable monthly energy costs and a very competitive energy rate during its 12-month contract—all without pricing gimmicks. Our second-best option is the Rhythm Energy Digital Discount 12 plan, which offers a lower rate but requires you to enroll in automatic payments.
How We Rate and Review Texas Electricity Companies
With dozens of providers and hundreds of plans available in the deregulated Texas market, choosing the right one can feel overwhelming. We created a comprehensive rating methodology to help you cut through the complexity and find the best electricity plan for your needs, whether you’re moving to Texas or looking to switch providers.
We’ve researched dozens of Texas electricity providers and scored them out of 5 stars based on results from our 2025 energy survey of 1,600 Texans, scoring providers on customer satisfaction, experience and retention. Here’s how these core factors weighed into our ratings:
- Customer satisfaction (30%)
- Customer retention (30%)
- Online experience (20%)
- Customer experience (20%)
